Real Estate Agents Need Social Media or They Will Die?
Social Media – the FASTEST Growing Method of Communication
Most realtors will do anything they can to get a listing or a hot pre-approved buyer ready to start making offers. In fact most realtors will do anything they can to get something into escrow as fast as possible. It’s human nature and to be frank there is nothing really wrong with that mindset. The realtors who are enjoying the listings, the hot buyers, and the quick closes today are the realtors and brokers who are entrenched in social media and have fully engaged their strategies around Google +, Facebook, LinkedIn, and Twitter.
Social media is by far the fastest growing method of communication – it simply has made the vast big world a really small space. Everyday hundreds of thousands of people engage in social media right in your back yard and every day thousands and thousands more join in on the fun. The best part is that these people are all potential contacts and clients and you really don’t have to work that hard to meet and help them. Using social media as another arrow in your quiver is the perfect opportunity for a realtor and/or a broker to market to those people who are interested in real estate; those willing sellers and hot buyers. If you don’t want to engage and learn the latest and greatest of the social media phenomenon there is a great service that will setup, prepare, and service your social media content machine on an ongoing basis. That’s right, all you have to do is commit to having a presence and the social media auto-pilot program will do all the rest. What is amazing is how little you have to commit to make it start working for you right away.
To receive a FREE BOOK entitled “209 Social Media Content Ideas For Real Estate” and learn more about an awesome One-Stop Social Media Service for Real Estate Agents click right here http://bit.ly/1o2Awy1. Click right here http://bit.ly/LDuTqG to get your Real Estate Social Media Program setup and going on Autopilot. Let SocialForRealEstate.com take your social media program to a new level so you can focus on meeting more clients, engaging more potential clients, and selling more real estate.
Social Media in General
The primary purpose of social media is to create and build trust and engage potential clients. The ultimate goal is to sell a house and gain referrals but that only comes after you have built trust and created an engaging relationship. Only after a substantial period of giving your followers and readers substantive and informative information will you be able to convert those people into actual clients. The great part is that while giving your audience great content you are educating yourself and improving your services. This process is what requires patience, diligence, creativity and perseverance. After you have gained their trust and confidence you need to continue to reinforce the notion that being social on a continual basis is the foundation for building relationships that lead to sales and more referrals.
Google Plus is all the rage in the new social media. Why Google Plus? Because it’s Google and it directly relates to how your website and your presence and blog posts are appearing in Google’s search ranks. Google has over 300 million monthly users and is growing – 300 million every month! The reality is that without a Google Plus presence you may never achieve the rankings and results you really want. Google Plus is also the new techie type social media site and its navigation and tools are not as intuitive as Facebook or LinkedIn so you will have to spend some time and energy if you want to master Google Plus.
The Google Plus community is highly educated and sophisticated which is well worth the time spent learning it. Most social media gurus will tell you that Google Plus is the future of social media. Many realtors are already using Google Plus for their personal and business pages. Learning Google Plus will require some effort, but it is worth it.
Facebook Is a Must
Facebook remains a staple within the social media context. All of your friends, relatives, and business associates have all been there and are probably still there. Facebook has over 1.23 billion users and is growing – 1.23 billion! A business page on this platform is a must have. It is very easy to setup a business presence and begin posting content right away. There are hundreds upon hundreds of videos and sites setup up to help you do this by yourself, but there are also great services that with help you as well. Don’t wait another day get your Facebook business page setup right now if you don’t already have one.
LinkedIn Business Social Media Means Business
When LinkedIn first appeared it showed a lot of promise, but nothing like the Tsunami it has turned out to be. Everyone in business needs to have a LinkedIn presence including realtors and brokers. The individual pages and the business pages are just the tip of the iceberg. The group features and the resources that are available to members are endless. Your listings, blog posts, your services can all be displayed in front of your next clients. Setting up a LinkedIn account and getting started is incredibly easy and if you aren’t already there you should open an account right after you have read this article.
Twitter For Quick Hits
At first blush Twitter seems like a harmless social media toy, but after some drilling down you will realize that it is a powerful weapon that should be included in your arsenal. Once you learn how to use Twitter you can be creative, you can think outside the box, and you can have lots of fun be a marketing wizard by only using 140 characters at a time. Because Twitter moves very fast it enables you to post your listings and your blog posts a few times each day which will increase your potential audience. If you don’t know anything about #hash tags or relevant content you soon will by just going to the twitter feed and seeing what others are posting. It’s a lot of fun and very informative to watch the feed and you will soon get the idea real quick.
Let’s be honest, everyone knows a realtor. However, everyone doesn’t know a realtor who goes the extra mile, who is the true warrior, who makes the ultimate effort, and who has the cutting edge marketing on their side. That realtor can be you. If you don’t want to engage and learn Google Plus, Facebook, LinkedIn or Twitter there is a great service that will setup, prepare, and service your real estate social media content machine on an ongoing basis.
I know you are chomping at the bit to get your real estate social media presence up and on the internet. To receive a FREE BOOK entitled “209 Social Media Content Ideas For Real Estate” and learn more about an awesome One-Stop Social Media Service for Real Estate Agents click right here http://bit.ly/1o2Awy1. Click right here http://bit.ly/LDuTqG to get your Real Estate Social Media Program setup and going on Autopilot. Let SocialForRealEstate.com take your social media program to a new level so you can focus on meeting more clients, engaging more potential clients, and selling more real estate.